Your style will be in full bloom in the sleeveless Allure Evening Maxi Dress featuring a flattering silhouette and a gorgeous floral lace on a partially lined poly fabrication.

This effortless and elegant dress is created from the alluring combination of  an emphasizing waist and an enchanting glittered tulled fabric.

This gown's silky fabric and the smooth finish will have you feel beautiful and comfortable all day long! 

Corner the perfect party look with this jaw-dropping Allure red chiffon long gown.

Total princess vibes in this Allure Gown!

This floor sweeping dress will take you everywhere you want to go this season!

Create your very own fairy tale in this beautiful masterpiece by Allure! 

This dress can take you from the ceremony to the dance floor. The sparkly fabric and the smooth finish will have you feel beautiful and comfortable all day long! 

This chic stretch crepe jumpsuit with long, asymmetrical overlay on the bodice will definitely be an instant hit

For that thing you have to go, choose this affordable dreamy ruffles maxi dress and look your absolute best!